Tag Manager Test Page

Miscellaneous

Cookie Sync

Tracks interactions and widget related data.

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Casino event

Sends data which is viable for retargeting to the collector.

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Retargeting event 1.0

Sends data which is viable for retargeting to the collector.

Send to Tag Manager

Retargeting event 3.0 (Soccer, Hockey)

Sends data which is viable for retargeting to the collector.

Send to Tag Manager

srtmCommands.push({
   event: 'srt.retargeting',
   payload: {
       sportsEvent: {
           "competitor_away_name":"LA Lakers",
           "competitor_away_logo":"https://ls.sportradar.com/ls/crest/medium/5405.png",
           "competitor_away_name_short":"LAL",
           "competitor_home_name":"Miami Heat",
           "competitor_home_logo":"https://ls.sportradar.com/ls/crest/medium/4856.png",
           "competitor_home_name_short":"MIA",
           "scheduled":"2024-06-27T17:30:00+00:00",
           "tournament_name":"NBA",
           "sport":"basketball",
           "match_id":"1234567890",
           "condition_home_spread":"+2.5",
           "condition_away_spread":"-2.5",
           "odds_home_spread":"-113",
           "odds_away_spread":"+100",
           "odds_home_money":"+200",
           "odds_draw_money":"+200",
           "odds_away_money":"-100",
           "condition_home_total":"O 100",
           "condition_away_total":"U 150",
           "odds_home_total":"-113",
           "odds_away_total":"-113",
           "language":"en",
           "version":"3-0-0"
       }
   }
});

Retargeting event 3.0 (NBA, NFL, MLB, NHL)

Sends data which is viable for retargeting to the collector.

Send to Tag Manager

Retargeting event 3.0 (Tennis)

Sends data which is viable for retargeting to the collector.

Send to Tag Manager

User

User Login

Tracks the beginning of the user login process.

Send to Tag Manager

User Registration (Start)

Tracks the beginning of the user registration process.

Send to Tag Manager

User Registration (End)

Tracks the completion of the user registration process.

Send to Tag Manager

Betting

Betting Odds Click

Tracks click on a box containing odds.

Send to Tag Manager

Betting Intent

Tracks intent to bet (click on odds, banners, etc.).

Send to Tag Manager

Deposit created

Tracks deposits made for betting.

Send to Tag Manager

Deposit created (first time deposit)

Tracks deposits made for betting. First deposit is marked extra.

Send to Tag Manager

Conversion Reports

srtmCommands.push({
  "event": "srt.conversionProducts",
  "payload": {
    "eventType": "pageView",
    "widgetDescriptor": {
      "widgetType": "NBA",
      "betAdvertisement": "BetOrNot",
      "cardType": "betting_splits_moneyline",
      "language": "en",
      "numberOfMatches": 1,
      "matchInfo": [
        {
          "matchId": "sr:match:23032101",
          "matchStatus": {
            "name": "not_started",
            "id": 0
          },
          "away": {
            "teamId": "sr:match:25277",
            "mediumName": "Toronto Raptors",
            "name": "Toronto",
            "nickname": "Raptors"
          },
          "home": {
            "teamId": "sr:match:19395",
            "mediumName": "Indiana Pacers",
            "name": "Indiana",
            "nickname": "Pacers"
          },
          "matchStartTime": 1614816000,
          "stadium": {
            "stadiumId": "sr:stadium:7114",
            "city": "Boston, MA",
            "country": "USA",
            "state": "MA",
            "name": "TD Garden"
          },
          "seasonId": "sr:season:3452",
          "tournamentId": "sr:uniquetournament:25235",
          "sportId": "sr:sport:3",
          "categoryId": "sr:category:15",
          "timeUntilKickOff": 14816000,
          "bookmakerId": "sr:bookmakerId:18186",
          "bookmakerOdds": {
            "1": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "2Way",
              "oddsTypeId": "1",
              "outcomes": {
                "1": {
                  "name": "1",
                  "id": "1",
                  "odds": "1.645"
                },
                "2": {
                  "name": "2",
                  "id": "2",
                  "odds": "2.350"
                }
              },
              "liveBet": false,
              "isMatchOdds": true,
              "active": true,
              "betstop": false,
              "updatedUts": 1621480027
            },
            "2": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "3Way",
              "oddsTypeId": "2",
              "outcomes": {
                "1": {
                  "name": "1",
                  "id": "3",
                  "odds": "1.741"
                },
                "2": {
                  "name": "Draw",
                  "id": "4",
                  "odds": "10.000"
                },
                "3": {
                  "name": "2",
                  "id": "5",
                  "odds": "2.350"
                }
              },
              "liveBet": false,
              "isMatchOdds": true,
              "active": true,
              "betstop": false,
              "updatedUts": 1621514744
            },
            "3": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "Over/Under",
              "oddsTypeId": "3",
              "hcp": {
                "name": "Total",
                "id": "6",
                "value": "234.500"
              },
              "outcomes": {
                "1": {
                  "name": "Over",
                  "id": "7",
                  "odds": "1.909"
                },
                "2": {
                  "name": "Under",
                  "id": "8",
                  "odds": "1.909"
                }
              },
              "liveBet": false,
              "isMatchOdds": false,
              "active": true,
              "betstop": false,
              "updatedUts": 1612949464
            },
            "4": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "Spread",
              "oddsTypeId": "4",
              "hcp": {
                "name": "Spread away",
                "id": "11",
                "value": "3.000"
              },
              "outcomes": {
                "2": {
                  "name": "Odds home",
                  "id": "10",
                  "odds": "1.870",
                },
                "4": {
                  "name": "Odds away",
                  "id": "12",
                  "odds": "1.952",
                }
              },
              "liveBet": false,
              "ismMatchOdds": false,
              "active": true,
              "betstop": false,
              "updatedUts": 1621480027
            }
          }
        }
      ],
      "useJersey": true,
      "hasOdds": true,
      "stake": 10,
      "insight": {
        "id": "695da8f3-64db-4b27-ad37-1d8be32a02a9",
        "type": {
          "market": "MONEY_LINE",
          "flavor": "OVERALL",
          "timeFrame": "LAST_THREE_SEASONS",
          "status": "ALL",
          "setting": null,
          "overUnder": null
        },
        "selections": [
          {
            "name": "1",
            "bets": 1180,
            "betsPercentage": 85.88,
            "stakePercentage": 78.42,
            "competitor": "home"
          },
          {
            "name": "2",
            "bets": 194,
            "betsPercentage": 14.12,
            "stakePercentage": 21.57,
            "competitor": "away"
          }
        ],
        "event": null,
        "textExpanded": "The Los Angeles Lakers are 4-4 (.500) vs.    the Los Angeles Clippers since the start of 2018/2019",
        "relevancy": {
          "interest_score": 90
        }
      },
      "uniqueImpressionId": "g34z434f4t42t24g3t24gvet==",
      "page": "/https://www.heute.at/s/darum-jubelte-erling-haaland-mit-dem-doppeladler-100121778",
      "customerId": "srstore:cad831155c2fbbe9ff06b4fa610534be",
      "adVariation": "smart_money",
      "adDisplayed": true,
      "matchSelection": {
        "matchSource": "matchParameter",
        "entity": "sr:match:25235",
        "relevance": "0.67"
      },
      "detectedCountry": "at",
      "detectedRegion": ""
    }
  }
});

Page View

Tracks page view on widget.

Send to Tag Manager

srtmCommands.push({
  "event": "srt.conversionProducts",
  "payload": {
    "eventType": "click",
    "subType": "oddsClick",
    "widgetDescriptor": {
      "matchIndex": [
        0
      ],
      "bookmakerOddIndex": [
        1
      ],
      "oddsFieldId": [ 2 ],
      "oddsValue": "34",
      "widgetType": "NBA",
      "betAdvertisement": "BetOrNot",
      "cardType": "betting_splits_moneyline",
      "language": "en",
      "numberOfMatches": 1,
      "matchInfo": [
        {
          "matchId": "sr:match:23032101",
          "matchStatus": {
            "name": "not_started",
            "id": 0
          },
          "away": {
            "teamId": "sr:match:25277",
            "mediumName": "Toronto Raptors",
            "name": "Toronto",
            "nickname": "Raptors"
          },
          "home": {
            "teamId": "sr:match:19395",
            "mediumName": "Indiana Pacers",
            "name": "Indiana",
            "nickname": "Pacers"
          },
          "matchStartTime": 1614816000,
          "stadium": {
            "stadiumId": "sr:stadium:7114",
            "city": "Boston, MA",
            "country": "USA",
            "state": "MA",
            "name": "TD Garden"
          },
          "seasonId": "sr:season:3452",
          "tournamentId": "sr:uniquetournament:25235",
          "sportId": "sr:sport:3",
          "categoryId": "sr:category:15",
          "timeUntilKickOff": 14816000,
          "bookmakerId": "sr:bookmakerId:18186",
          "bookmakerOdds": {
            "1": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "2Way",
              "oddsTypeId": "1",
              "outcomes": {
                "1": {
                  "name": "1",
                  "id": "1",
                  "odds": "1.645"
                },
                "2": {
                  "name": "2",
                  "id": "2",
                  "odds": "2.350"
                }
              },
              "liveBet": false,
              "isMatchOdds": true,
              "active": true,
              "betstop": false,
              "updatedUts": 1621480027
            },
            "2": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "3Way",
              "oddsTypeId": "2",
              "outcomes": {
                "1": {
                  "name": "1",
                  "id": "3",
                  "odds": "1.741"
                },
                "2": {
                  "name": "Draw",
                  "id": "4",
                  "odds": "10.000"
                },
                "3": {
                  "name": "2",
                  "id": "5",
                  "odds": "2.350"
                }
              },
              "liveBet": false,
              "isMatchOdds": true,
              "active": true,
              "betstop": false,
              "updatedUts": 1621514744
            },
            "3": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "Over/Under",
              "oddsTypeId": "3",
              "hcp": {
                "name": "Total",
                "id": "6",
                "value": "234.500"
              },
              "outcomes": {
                "1": {
                  "name": "Over",
                  "id": "7",
                  "odds": "1.909"
                },
                "2": {
                  "name": "Under",
                  "id": "8",
                  "odds": "1.909"
                }
              }
            },
            "4": {
              "bookmakerId": "sr:bookmakerId:18186",
              "oddsType": "Spread",
              "oddsTypeId": "4",
              "hcp": {
                "name": "Spread away",
                "id": "11",
                "value": "3.000"
              },
              "outcomes": {
                "2": {
                  "name": "Odds home",
                  "id": "10",
                  "odds": "1.870"
                },
                "4": {
                  "name": "Odds away",
                  "id": "12",
                  "odds": "1.952"
                }
              },
              "liveBet": false,
              "ismMatchOdds": false,
              "active": true,
              "betstop": false,
              "updatedUts": 1621480027
            }
          }
        }
      ],
      "useJersey": true,
      "hasOdds": true,
      "stake": 10,
      "insight": {
        "id": "695da8f3-64db-4b27-ad37-1d8be32a02a9",
        "type": {
          "market": "MONEY_LINE",
          "flavor": "OVERALL",
          "timeFrame": "LAST_THREE_SEASONS",
          "status": "ALL",
          "setting": null,
          "overUnder": null
        },
        "selections": [
          {
            "name": "1",
            "bets": 1180,
            "betsPercentage": 85.88,
            "stakePercentage": 78.42,
            "competitor": "home"
          },
          {
            "name": "2",
            "bets": 194,
            "betsPercentage": 14.12,
            "stakePercentage": 21.57,
            "competitor": "away"
          }
        ],
        "event": null,
        "textExpanded": "The Los Angeles Lakers are 4-4 (.500) vs.    the Los Angeles Clippers since the start of 2018/2019",
        "relevancy": {
          "interest_score": 90
        }
      },
      "uniqueImpressionId": "g34z434f4t42t24g3t24gvet==",
      "page": "/https://www.heute.at/s/darum-jubelte-erling-haaland-mit-dem-doppeladler-100121778",
      "customerId": "srstore:cad831155c2fbbe9ff06b4fa610534be",
      "adVariation": "smart_money",
      "adDisplayed": true,
      "matchSelection": {
        "matchSource": "matchParameter",
        "entity": "sr:match:25235",
        "relevance": "0.67"
      },
      "detectedCountry": "at",
      "detectedRegion": ""
    }
  }
}
);

Odds Click

Tracks odds click on widget.

Send to Tag Manager

Triggers

DomContentLoaded

Triggers when the Dom Content is loaded or if the dom content loaded event already happened.

Send to Tag Manager

History Changed

Triggers when the history changes. Mainly for use on Single Page Applications.

Send to Tag Manager

Observe

Triggers when the target matches the defined pattern.

Send to Tag Manager

Click

Triggers when the specified target was clicked.

Send to Tag Manager Testbutton

srtmCommands.push({
                event: "srtm.timer.domain",
                payload: {
                    options: {
                        userId: () => window["_srt_argus"]('getDomainUserIdSynchronously'),
                        timerIdentifier: 'valuableView',
                        timestampIdentifier: 'valuableViewTimer',
                        secondsToTrigger: 5,
                        ageLimitInSeconds: 30,
                        intervalTimeout: 500 // ms
                    },
                    conditions: [
                        {
                            target: () => window["_srt_argus"]('getDomainUserIdSynchronously'),
                            value: () => localStorage.getItem("valuableView")
                        }
                    ],
                    rules: [
                        {
                            unless: [0]
                        }
                    ],
                    commands: [
                        {
                            event: "track.page.valuableView"
                        }
                    ]
                }
            });

Timed Trigger

Triggers when the history changes. Mainly for use on Single Page Applications.

Send to Tag Manager

Containers

Page View

Tracks page view and starts page ping for scroll depth and stay duration.

Send to Tag Manager

User registration

Tracks user registration.

Send to Tag Manager

User registration

Tracks user registration completed.

Send to Tag Manager

Betting deposit

Tracks first user deposit.

Send to Tag Manager

Betting intent

Tracks betting intent.

Send to Tag Manager

Bet placed

Tracks when a bet has been placed.

Send to Tag Manager

Valuable View

Tracks once if a user lingers 5 or more seconds on a domain.

Send to Tag Manager

Environment

Container Id

Example

Miscellaneous

Cookie Sync

Casino event

Retargeting event 1.0

Retargeting event 3.0 (Soccer, Hockey)

Retargeting event 3.0 (NBA, NFL, MLB, NHL)

Retargeting event 3.0 (Tennis)

User

User Login

User Registration (Start)

User Registration (End)

Betting

Betting Odds Click

Betting Intent

Deposit created

Deposit created (first time deposit)

Conversion Reports

Page View

Odds Click

Triggers

DomContentLoaded

History Changed

Observe

Click

Timed Trigger

Containers

Page View

User registration

User registration

Betting deposit

Betting intent

Bet placed

Valuable View

Environment

Container Id

Example

Miscellaneous

Cookie Sync

Casino event

Retargeting event 1.0

Retargeting event 3.0 (Soccer, Hockey)

Retargeting event 3.0 (NBA, NFL, MLB, NHL)

Retargeting event 3.0 (Tennis)

User

User Login

User Registration (Start)

User Registration (End)

Betting

Betting Odds Click

Betting Intent

Deposit created

Deposit created (first time deposit)

Conversion Reports

Page View

Odds Click

Triggers

DomContentLoaded

History Changed

Observe

Click

Timed Trigger

Containers

Page View

User registration

User registration

User login

Betting deposit

Betting intent

Bet placed

Valuable View